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Wednesday, February 26, 2003

The 7 Habits of Highly Effective Bloggers - Habit 2 - Begin With The End In Mind

Covey's second habit is Begin With The End In Mind. This comes down to clarifying your life goals - or living by design and not by default.

In Blogging, the question to answer is "Why Blog?". Glenn Reynolds often states that he blogs because it is fun. My suggestion is to go a little deeper than that. Go beyond fun, and think of the pleasures of blogging:

1) Physical Pleasure - advance your professional career and make more money.
2) Positive Emotional Pleasure - increase and enhance your relationships with your fellow Earthlinks.
3) Other Emotional Pleasure - draw more attention to yourself to convince others (and yourself) that you are (or should be) at the true center of the Web.
4) Pleasure of meaning - blog for a worthy clause.
5) Pleasure of creating - create something to educate, enlighten or entertain others.

Of course there can be more than one reason, but usually there is one driving force. So identify your pleasures and keep those ends in mind.